*Job Title:* Performance Marketing Executive & Internship
*Location:* Gurugram, India
*Experience Level:* Fresher – 2 Years
*Company:* BoostMyHiring.ai
*Stipend for freshers* – 8000
*Salary for experts*- based on interview

*About BoostMyHiring.ai*
BoostMyHiring.ai is a cutting-edge AI-driven recruitment platform revolutionizing how businesses find top talent. We harness the power of artificial intelligence to streamline the hiring process, delivering faster, smarter, and more effective recruitment solutions. Join our dynamic team and be a part of the future of HR tech.

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*Role Overview*
We’re looking for an enthusiastic and detail-oriented *Performance Marketing Executive* to execute and optimize digital marketing campaigns across multiple platforms. This is a great opportunity for someone passionate about growth marketing, lead generation, and working in a fast-paced tech-driven environment.

*Key Responsibilities*

*1. LinkedIn Outreach & Sales Support*
– Optimize LinkedIn profiles for maximum outreach to business owners and HR professionals.
– Develop and execute strategies to expand LinkedIn networks and generate qualified leads.
– Automate personalized messaging sequences and follow-ups.
– Research and identify high-value prospects for outreach.

*2. Content Creation & Social Media Management*
– Plan and manage a content calendar for LinkedIn and other relevant platforms.
– Create compelling posts, stories, and polls to boost engagement and brand visibility.
– Use tools like Canva and Hootsuite for content design and scheduling.

*3. Lead Generation & Campaign Execution*
– Plan, execute, and manage paid campaigns across Google Ads, Meta (Facebook) Ads, and LinkedIn Ads.
– Build recruitment-specific campaigns targeting HR professionals and recruiters in India.
– Continuously analyze campaign performance and make data-driven optimizations to improve cost per lead (CPL) and return on investment (ROI).

*4. Website & Landing Page Optimization*
– Create and refine landing pages for lead generation.
– Collaborate with design and development teams to ensure intuitive user journeys and high conversion rates.

*5. Analytics & Reporting*
– Track key performance metrics like CTR, CPL, CPA, and ROI using platforms such as Google Analytics and LinkedIn Insights.
– Create actionable reports and performance dashboards for internal stakeholders.

*6. Email & WhatsApp Marketing*
– Write compelling email newsletters and promotional content.
– Run targeted email marketing campaigns using platforms like Mailchimp or Pabbly.
– Use WhatsApp marketing tools (e.g., WATI) to reach and engage leads effectively.

*Skills & Qualifications*

*Technical Skills*
– Proficiency in Google Ads, Meta Ads, and LinkedIn Ads.
– Experience with CRM platforms like Salesforce, HubSpot, or Zoho.
– Familiarity with analytics tools (Google Analytics, Hotjar).
– Working knowledge of email marketing tools and APIs (Mailchimp, Wati).
– Basic design capabilities using Canva or Adobe Suite.
– *Soft Skills*
– Strong written and verbal communication skills.
– Analytical mindset with strong attention to detail.
– Time management and multitasking ability.
– Collaborative and goal-oriented attitude.
*Eligibility*
– Fresher to 2 years of experience in digital/performance marketing or a related field.
– Internships or training in campaign management, content creation, or lead generation will be a plus.

*What We Offer*
– Competitive compensation and performance-based bonuses.
– Exposure to high-growth AI and HR tech industries.
– Opportunity to work with experienced professionals and cross-functional teams.
– A culture that promotes innovation, learning, and career advancement.

*How to Apply*
Interested Students Kindly Apply through our job portal https://jobs.skillcircle.in/
*Best regards,*
*Amisha khanna ,*
*Skillcircle*