Company Name: Digitally Next

Location: Uday Park, South extension, New Delhi

Job title: Performance Marketer – Meta

Stipend: 10-12k

Job Type: Intern

Duration: 3 months

Interview process:
Round 1 telephonic interview
Round 2 walk-in interview

Work Profile

As a Meta Ads Performance Marketing Assisting Intern, you will play a supportive
role in executing social media marketing campaigns across Facebook and Instagram. You
will assist in designing and optimizing ad campaigns aimed at increasing brand awareness
and driving conversions. Under the guidance of senior marketers, you will help with
audience targeting, data analysis, and campaign reporting. By collaborating with creative
teams, you will learn how to align ad content with brand messaging. This internship offers a
valuable opportunity to gain hands-on experience in social media advertising, with the
chance to contribute to the company’s growth in the digital space while developing your
skills.

Key Responsibility Areas

• Campaign Strategy Support
Assist in the setup and management of Facebook and Instagram ad campaigns,
focusing on engagement, brand awareness, and conversion goals.
• Performance Monitoring
Help monitor and analyze campaign performance using tools like Facebook Ads
Manager and Google Analytics. Assist in preparing performance reports and
providing insights.
• Audience Targeting Assistance
Support audience segmentation and targeting efforts by utilizing insights to help
refine ad campaigns.
• Creative Collaboration
Work with creative teams to help develop ad visuals and copy that align with the
brand’s messaging and appeal to the target audience.
• A/B Testing Support
Assist in conducting A/B tests on ad creatives, placements, and strategies to optimize
campaign performance.

• Budget Management Learning
Learn how advertising budgets are allocated and managed effectively to maximize
campaign performance and ROI.
• Landing Page Optimization Support
Collaborate with web teams to ensure landing pages are optimized for conversions,
enhancing the overall user experience.
• Staying Updated
Keep up with the latest trends in digital marketing, Meta advertising, and social
media strategies to implement best practices under supervision.