*Job Description: Digital Marketer*

*Position*: Full-time & Intern
*Location*: 36-B, 2nd Floor, Opposite V3S Mall, Near Maharaja Banquet Hall, Next to Xero Degree Cafe.

*About Us*:
Consigner Overseas Education Pvt. Ltd. is a trusted educational consultancy that provides comprehensive services to students seeking to study abroad. We offer visa assistance for top destinations like *Canada 🇨🇦, Australia 🇦🇺, New Zealand 🇳🇿, the U.K. 🇬🇧, and the U.S.A 🇺🇸*, as well as guidance on securing financial support for education. Our goal is to help students navigate every step of their study abroad journey with confidence.

*Job Role and Responsibilities*:

As a *Digital Marketer* at Consigner Overseas Education, you will play a key role in driving our online presence and promoting our services to students across various digital platforms. Your responsibilities will include:

1. *Content Creation & Management*:
– Create engaging and informative content for the website, social media channels, and digital ads.
– Develop content strategies that align with our services (visa assistance, educational guidance, financial support).

2. *Social Media Management*:
– Manage and grow the company’s social media presence across platforms such as Facebook, Instagram, LinkedIn, and YouTube.
– Develop, schedule, and post regular updates to keep our audience informed and engaged.
– Monitor engagement and respond to comments and messages in a timely manner.

3. *SEO & Website Optimization*:
– Optimize the website for search engines to improve online visibility and attract relevant traffic.
– Conduct keyword research, on-page optimization, and create SEO-friendly content.

4. *Online Advertising*:
– Plan and execute paid advertising campaigns (Google Ads, Facebook Ads, etc.) to drive traffic and generate leads.
– Monitor ad performance and adjust campaigns for optimal results.

5. *Email Marketing*:
– Develop and manage email marketing campaigns to nurture leads, promote services, and inform students about the latest updates or offers.
– Create newsletters and promotional emails with clear calls to action.

6. *Analytics & Reporting*:
– Track and analyze website and campaign performance using tools like Google Analytics, social media insights, and other digital marketing tools.
– Generate regular reports on key metrics, including website traffic, lead generation, and ad performance.

7. *Brand Awareness & Lead Generation*:
– Develop strategies to increase brand awareness and attract potential students to our services.
– Implement lead generation tactics to build a strong database of students interested in studying abroad.

8. *Collaboration & Strategy*:
– Work closely with the sales team to align marketing strategies with sales goals.
– Collaborate with other teams to ensure consistent messaging and branding across all platforms.

*Benefits*:

– Competitive salary (for full-time positions).
– Opportunity to work in a growing company with exposure to international markets.
– Flexible working hours (for both full-time and intern positions).
– Professional growth and learning opportunities in the digital marketing field.

Interested students kindly apply through our job portal https://jobs.skillcircle.in/

Best regards,
Tanishka Mahajan,
SkillCircle